Life insurance advertisements on television: a study on quality of illustrations

dc.contributor.author	Bansal, Gautam
dc.contributor.author	Taneja, Pawan
dc.date.accessioned	2017-09-22T05:43:25Z
dc.date.available	2017-09-22T05:43:25Z
dc.date.issued	2005-08
dc.identifier.issn	0973-8703
dc.identifier.uri	http://indianjournalofmarketing.com/index.php/ijom/article/view/34239
dc.identifier.uri	http://localhost:8080/xmlui/handle/1/945
dc.language.iso	en	en_US
dc.publisher	Indian Journal of Marketing	en_US
dc.relation.ispartofseries	Vol. XXXV;Issue 8
dc.title	Life insurance advertisements on television: a study on quality of illustrations	en_US
dc.type	Article	en_US