Please use this identifier to cite or link to this item:
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Title: | Marketing centric resource utilization, performance benchmarking and strategic homogeneity of Indian investment service firms. In Metri, B.A. and Sahay, B.S. eds. Managing global services: emerging trends |
Authors: | Khan, A. Metri, B.A. Rai, S.K. Taneja, P.K. |
Issue Date: | 2011 |
Publisher: | Excel Publications |
Description: | p.369-392. |
URI: | http://hdl.handle.net/123456789/2930 |
Appears in Collections: | Articles |
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