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Title: | Evaluating the role of media in consumer education and awareness: a case study of "Jago Grahak Jago" media initiative |
Authors: | Lal, Pradeep Michael |
Issue Date: | 2011 |
Publisher: | IIPA |
Series/Report no.: | APPPA 2010-11/LAL; |
Description: | 123p. |
URI: | http://localhost:8080/xmlui/handle/1/1260 |
Appears in Collections: | 36th APPPA (2010-2011) |
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